Olaplex No.4P Blonde Enhancer Toning Shampoo

A toning shampoo that strengthens, hydrates, and neutralizes brassiness while keeping hair hydrated from roots to ends. This highly concentrated, sulfate-free shampoo forms a rich lather to neutralize brassiness and boost brightness after one use. Suitable for all blonde, lightened, and gray hair—natural or stylist-created, root-to-tip or balayage—this non-drying formula can be rotated into any hair maintenance routine as needed for your best blonde yet. It’s scientifically proven to boost all blondes three times brighter.

KEY BENEFITS

• Neutralizes brass
• Color-safe
• Prevents dryness

HOW TO USE: 2-3 times per week or as often as needed to neutralize unwanted brassiness.

Cosmopolitan Holy Grail Beauty Award Winner 2024